Privacy Policy

Last Updated: October 4, 2026

1. Data Controller & Business Information

In accordance with Article 4(7) of Regulation (EU) 2016/679 of the European Parliament and of the Council (General Data Protection Regulation - GDPR), the data controller responsible for processing your personal information on goplayparts.com is:

  • Data Controller / Sole Trader: Petr Wolf
  • Identification Number (IČO): 29779774
  • Registered Address: Jugoslávská 840/8a, 46007 Liberec, Czech Republic
  • Contact Email: goplayparts@gmail.com
  • Trade Registry: Registered in the Trade Licensing Register (Živnostenský rejstřík) maintained by the Czech Republic.

2. Personal Data We Collect

We collect personal information necessary to fulfill your purchases, manage customer service requests, and optimize your browsing experience on goplayparts.com. This includes:

  • Order & Contact Data: First name, last name, billing address, shipping/delivery address, email address, phone number.
  • Transaction Data: Payment confirmation status, order details, purchased hardware parts, invoice details. (Note: We do not store full credit/debit card numbers on our servers; payment processing is handled by secure, PCI-DSS compliant payment gateways).
  • Technical & Session Data: IP address, browser type, device type, language settings, operating system, and log files collected automatically via essential cookies when visiting our store.

3. Legal Basis & Purpose of Processing

We process your personal data under the following legal bases established by GDPR Article 6:

  • Contract Performance (Art. 6(1)(b) GDPR): To process orders, dispatch replacement hardware parts, deliver electronic receipts, and provide technical customer support.
  • Legal Obligation (Art. 6(1)(c) GDPR): To comply with statutory accounting, tax, and invoicing duties under Czech legal frameworks (e.g., Act No. 563/1991 Coll., on Accounting).
  • Legitimate Interest (Art. 6(1)(f) GDPR): To prevent fraudulent orders, protect network security, and manage legal or warranty claims.
  • Consent (Art. 6(1)(a) GDPR): For sending voluntary marketing newsletters or activating non-essential analytical cookies. Consent can be revoked at any time.

4. Data Sharing & Third-Party Processors

We do not sell, rent, or trade your personal information to third parties. To operate our store and deliver international shipments, we share necessary data with trusted service providers acting as data processors:

  • E-Commerce & Hosting Infrastructure: Platform service providers (e.g., Base44 / Shopify).
  • Logistics & Postal Services: Global logistics partners (e.g., Czech Post, Zásilkovna/Packeta, DHL, FedEx, UPS) for parcel dispatch.
  • Payment Gateways: Encrypted financial processors (e.g., Stripe, PayPal, ComGate) for processing transactions securely.
  • Analytics & Advertising: Google (Google Analytics, Google Merchant Center, Google Ads) to monitor site health and prevent misrepresentation.

5. Data Retention Period

We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy:

  • Contractual & Order Data: Retained for the duration of the contract performance and warranty period, plus up to 3 years to defend legal claims.
  • Tax & Financial Records: Invoice and transaction data are archived for 10 years as required by Czech statutory accounting and VAT laws.
  • Newsletter/Marketing Data: Processed until you unsubscribe or withdraw your consent.

6. Your Rights Under GDPR & US Privacy Laws

Depending on your location (EU/EEA, UK, US/California), you hold specific statutory privacy rights regarding your personal data:

  • Right of Access (Art. 15 GDPR): Request a copy of the personal data we hold about you.
  • Right to Rectification (Art. 16 GDPR): Correct inaccurate or incomplete personal details.
  • Right to Erasure / "Right to be Forgotten" (Art. 17 GDPR): Request the deletion of your personal data where statutory retention obligations do not apply.
  • Right to Restrict Processing (Art. 18 GDPR) & Data Portability (Art. 20 GDPR).
  • Right to Object (Art. 21 GDPR): Object to data processing based on legitimate interest.
  • Right to Lodge a Complaint: EU residents have the right to file a complaint with their national supervisory authority. In the Czech Republic, this is the Office for Personal Data Protection (Úřad pro ochranu osobních údajů - uoou.cz).

To exercise any of these rights, contact us at support@goplayparts.com. Requests are handled within 30 days free of charge.

7. Cookies & Tracking Technologies

Our website utilizes cookies to ensure platform operation and improve performance:

  • Essential Cookies: Necessary for basic core features, such as maintaining shopping cart state and secure checkout.
  • Analytical/Advertising Cookies: Activated only with your prior explicit consent via our cookie banner. You can modify or withdraw your cookie preferences anytime through your web browser settings.

8. Contact Information

For questions or data privacy inquiries, reach out directly to:

  • Store: GoPlayParts
  • Operator: Petr Wolf
  • Email: goplayparts@gmail.com
  • Address: Jugoslávská 840/8a, 46007 Liberec, Czech Republic